Chiang Rai is a major draw for tourists keen to experience the nature another key reason for tourism to the area is the local hill tribes. Visits to hill tribe villages are regular events and goods made by the hill tribes (materials, trinkets, etc.) are very popular purchases. The province features a number of key attractions including
Chiang Saen,
Mae Fah Luang – home of numerous ancient ruins, and Doi Hua Mae Kham - home to a number of hill tribe villages.